Mazda Australia has capped off a record first quarter performance with a best-ever month of 9,345 sales according to VFACTS figures released today.
That is 207 sales up on the company’s previous best result of 9,138 last August.
Strong demand for All-New CX-5 and BT-50 sent sales sky-rocketing with the All-New CX-5 achieving an impressive 1,419 retails and All-New BT-50 not far behind at 1,124.
Mazda’s SUV sales were further boosted by 492 sales of CX-7 now in runout, which together with All-New CX-5, brought Mazda’s total in the Medium SUV segment to 1,911 (21.5 per cent share).
Clocking up 3,818 retails, Mazda3, Australia’s top-selling car last year, continued its strong run holding on to top spot for March and the quarter.
Mazda2 with 1,510 sales (up 9.6 per cent YTD) and the Mazda6 with 561 sales (up 18.1 per cent YTD) also posted strong results.
Mazda Australia remains the country’s top-selling full-line importer. So far this year retails are up 15.9 per cent and market share up one percentage point to 10.2 per cent.
Mazda Australia’s managing director, Doug Dickson said: “We are delighted with Australian car buyer’s response to our latest offerings – BT-50 and CX-5. Our first quarter running rate continues to give us confidence for a strong sales year but we will not be losing focus on looking after our valued customers.”
This information was taken from the Official Mazda Australia – www.mazda.com.au
Mazda Australia is proud to welcome Lauren Phillips into its family as a new brand ambassador.
As presenter of Channel Nine’s popular “Postcards” program, Lauren’s passion for travel and sense of style is well-known and is the perfect fit for the Mazda brand.
Lauren also co-hosts Channel Nine’s national “Kids WB” show and is a fashion and entertainment correspondent on the network’s “A Current Affair” program.
Recognised as a star on the rise, Lauren’s easy-going and down-to-earth personality lies at the heart of her broad appeal.
Lauren has already demonstrated her ambassadorial capabilities in a variety of roles spanning fashion, cinema, racing and netball. As National Ambassador for Myer, Lauren is a familiar face at Myer fashion parades and launches and will combine these commitments with her new Mazda responsibilities.
When it comes to worthwhile causes, Lauren has been passionate about raising awareness of breast cancer and has shown herself to be a wonderful spokesperson for the National Breast Cancer Foundation.
Mazda Australia public relations manager, Steve Maciver said “Lauren’s sense of style, vibrant personality and ability to connect with people makes her an obvious choice for Mazda. We are delighted to welcome her to the Mazda family and look forward to working with her on some exciting initiatives.”
Look out for Lauren on the road at the wheel of her new Mazda3 SP20 SKYACTIV Luxury.
This information was taken from the official Mazda Australia website - mazda
All-New Mazda CX-5 a ‘Top Safety Pick’
Lightweight and high-rigidity SKYACTIV Body provides top-class safety performance –
HIROSHIMA, Japan—Mazda Motor Corporation has announced that the All-New Mazda CX-5 has been named a “Top Safety Pick” for 2012, the highest possible safety rating, by the US-based Insurance Institute for Highway Safety (IIHS) in their crashworthiness tests.
The IIHS evaluation methods include: frontal offset test for a vehicle driving at 40mph (approximately 64km/h), side impact test for a vehicle driving at 31mph (50km/h), rear crash protection for a vehicle driving at 20mph (32km/h) and roof strength test.
These tests determine a vehicles’ protection performance as: “Good”, “Acceptable”, “Marginal” or “Poor” based on deformation of the vehicle and the performance of the safety equipment. A vehicle qualifies a Top Safety Pick if the vehicle earns a ”Good” rating in all four tests.
The All-New Mazda CX-5 is the first of Mazda’s new-generation products to fully adopt its breakthrough SKYACTIV TECHNOLOGY to powertrains, body structure and chassis as well as the company’s new ‘KODO – SOUL of MOTION’ design theme.
This information was taken from the Official Mazda website – www.mazda.com.au
This information was taken from the Official Mazda Australia website – www.mazda.com.au
Mazda CX-5 – Try it for size
Mazda’s All-New CX-5 will deliver a compelling mix of style and space when it joins the newly-classified medium SUV segment later this month.
The Mazda CX-5 will be the first new entrant into the newly-classified medium SUV segment and with SUV buyers typically requiring ample space for a wide variety of uses, Mazda has designed the CX-5 to fit perfectly with busy lifestyles.
An overall length of 4,540mm and an overall width of 1,840mm ensures that the CX-5 offers the right combination of passenger comfort and luggage space.
Rear seat passengers will experience an increase in leg room of 72mm over the popular CX-7 while head room and cargo room volume have also increased.
The footprint of the All-New CX-5 is larger than first impressions might suggest with its overall dimensions of 8.4m2 being bigger than Australia’s four best-selling compact SUVs of 2011.
These dimensions also play a big part in the CX-5s powerful and well-proportioned stance as well as complementing the new KODO design language.
With the CX-5 being built on an entirely new platform designed to incorporate Mazda’s new SKYACTIV Technology, smarter interior packaging and sharp exterior design is complemented by improved fuel efficiency and enhanced driving dynamics…Read More!
This information was taken from the Official Mazda Australia website – www.mazda.com.au
This information was taken from the Official Mazda Australia website – www.mazda.com.au
The Mazda Motorsport team has confirmed that they will be returning for Targa Wrest Point, the second round of the Australian Tarmac Championship.
After successful testing sessions, the rally will see both the Mazda3 MPS and the Mazda RX-8 SP competing over two gruelling days and 14 closed road stages around Hobart.
Victorian-based siblings, Brendan Reeves and Rhianon Smyth will be piloting Mazda’s turbo rotary RX-8 SP. In three previous championships, the siblings have been successful drivers of the Mazda3 MPS, but now step up to the more powerful RX-8 SP for the first time, a move which demonstrates Mazda’s faith in Reeves.
The dynamic brother and sister duo have competed together for Mazda in seven rallies and in their Mazda3 MPS have secured five first places.
Reeves, who tested the RX-8 SP around Wakefield Park last month, was most enthusiastic about its performance, saying, “I am really excited to be driving the RX-8 SP at Targa Wrest Point. Although I have loved driving the Mazda3 MPS in previous rallies, it’s great to be able to step up to another challenge and get behind the wheel of the RX-8, a car which has the potential to take it to the main challengers in the Modern category…Read more!
This information was taken from the Official Mazda Australia – www.mazda.com.au
Mazda soars to record sales
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