Mazda caps off record first quarter with all-time high in March

Mazda Australia has capped off a record first quarter performance with a best-ever month of 9,345 sales according to VFACTS figures released today.

That is 207 sales up on the company’s previous best result of 9,138 last August.

Strong demand for All-New CX-5 and BT-50 sent sales sky-rocketing with the All-New CX-5 achieving an impressive 1,419 retails and All-New BT-50 not far behind at 1,124.

Mazda’s SUV sales were further boosted by 492 sales of CX-7 now in runout, which together with All-New CX-5, brought Mazda’s total in the Medium SUV segment to  1,911 (21.5 per cent share).

Clocking up 3,818 retails, Mazda3, Australia’s top-selling car last year, continued its strong run holding on to top spot for March and the quarter.

Mazda2 with 1,510 sales (up 9.6 per cent YTD) and the Mazda6 with 561 sales (up 18.1 per cent YTD) also posted strong results.

Mazda Australia remains the country’s top-selling full-line importer. So far this year retails are up 15.9 per cent and market share up one percentage point to 10.2 per cent.

Mazda Australia’s managing director, Doug Dickson said: “We are delighted with Australian car buyer’s response to our latest offerings – BT-50 and CX-5. Our first quarter running rate continues to give us confidence for a strong sales year but we will not be losing focus on looking after our valued customers.”

This information was taken from the Official Mazda Australia – www.mazda.com.au